PR Pointers for April
- Allison Schroeder
- Apr 2
- 2 min read

April 1, 2025 in Marketing & PR Pointers
This PR Pointers series is written by Allison Schroeder, owner of Pomme Communications.
Welcome, Spring!
Spring is well underway and with it comes the opportunity for unique conversations with your friends and followers. While we’re all for living in the moment and basking in the spring festivities (and will provide some key April dates below), now is the time to be thinking ahead.
Now is the time to laying out your timelines for any summer promotions and if you’re looking for potential coverage in a long-lead outlet (magaizines, glossies, trade media or feature stories in business publications), now is the time to start pitching that sweet summer content! These outlets can slate their content up to 90 days in advance.
Upcoming holidays to be aware of:
April Fools 4/1
National Pet Day 4/11
Tax Day 4/15
Easter Sunday 4/21
Earth Day 4/22
Are you ready to step up your media relations, messaging and promotional game?
Pomme PR is offering a first-of-its-kind concierge service for startups and small businesses! Pomme concierge members receive access to professional PR coaching for a low monthly fee and can book same-day consultations with an experienced PR practitioner. Members also have access to a private slack channel for real-time discussion and a subscription to our PR Trend Report.
Beauty Boost members receive 10% all rates and access to exclusive content.
The best part- a portion your subscription goes back to help support Beauty Boost programming!
Click here for pricing info and to schedule an intro call!
BONUS:
Join us for Pomme's new Power Pitch series!
Unlock the secrets of all things media relations with this hands-on interactive series that takes you through everything you need to know to develop a successful PR campaign on a budget. Developed by Pomme PR founder Allison Schroeder, APR, each session includes a work-along guide, special guests, resources and time for one-on-one coaching.
Join us 5/21 from 2-4:30 p.m. for Media & Messaging
A hands-on media training session teaching clients how to effectively interact with the media, including messaging, interview techniques, and crisis communications.
Register today! Sign up for all sessions & save 10%!
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